Leadership coaching with eye-opening take-aways

Leadership coaching for executives, business owners, entrepreneurs and management teams is the core of what we do at Shine. Considering that behind a title on a business card there is a person with feelings, fears, desires and expectations, all our business coaching looks at the human being first. Self-knowledge and self-awareness are the foundation of our leadership development.


Shine Coaching

Head. Heart. Guts.

Our leadership coaching goes beyond our client’s intellectual capacities and includes the emotional and corporal intelligence to tap into the person's full leadership potential. This is why our coaches use different disciplines to develop our clients: we build on the Co-Active model® (by the Coaches Training Institute), David Rock's NeuroLeadership model (NeuroLeadership Institute) and Organization Relationship System Coaching ORSC (by Center for Right Relationship). Additionally, we use the WingWave method and the leadership assessment The Leadership Circle to coach our executive clients.

Mission and Values

We lead leaders to authenticity for an efficient, human and sustainable business world.

Passion for people

People are our passion. We love and believe in what we do to get our clients to their best version

Cross-cultural Diversity

We are Cross Cultural Natives. We admire cultural and social differences and aspire to integrate positive aspects of each perspective

On the Side of Life

We are positive, optimistic, and appreciate the value of both good and bad things, achievements and errors

Craving Curiosity

We look at the world with the eyes of a child. We learn, play, enjoy, without prejudice

Thirst for Knowledge

We absorb wisdom and knowledge to grow and head towards the better version of ourselves

We have

  • Hands-on experience leading and developing teams
  • Corporate careers in executive team and strategic committees
  • Cross-industry experience, i.e. internet, media, start-ups, academia
  • Cross-cultural management and internationalization track record

We offer

  • Personal Leadership Coaching
  • Team Coaching & conflict management
  • Public Speaking Training
  • Priorities & Time Management Training
  • Company Culture, Mission, Vision & Strategy Consulting
  • Coaching in 5 languages (en, es, de, fr, ca)

We guarantee

  • 100% personalized coaching experience
  • Sustainable change
  • Secure environment for unfiltered conversations
  • New self-knowledge and self-awareness
  • Confidentiality


These are the coaches who will make you and your team shine.

Rabieh Adib Founder

I'm Rabieh Adib, Founder and Principal Coach of Shine. Born in Germany, son of a Belgian mother and a Lebanese father, married to a Spaniard with three Catalan siblings, I consider myself first and foremost a human being.

Before I kicked off Shine I dedicated 11 years of my professional career to Softonic, 7 years as member of the Global Executive Team. I co-created, contributed and learned during the company's growth from a small start-up to one of the biggest European Internet businesses, with 440 people on 4 continents.

I went on driven by my desire to fully dedicate myself to my real passion: helping people, teams, and organizations unlock their full potential - for a fulfilled professional and personal life.

Sara Rodríguez Coach & Organizational psychologist

I’m an organizational psychologist, certified coach, trainer, and consultant. My curiosity for exploring new realities led me to live and work in three countries and travel the world connecting with cultures and learning languages.

As senior executive coach, I spent the past 10 years supporting teams and individuals to navigate across cultures, careers, and meaningfully steer their development. I use an EASC accredited systemic approach and an ICF accredited coaching model based on neuroscience. Another passion of mine is developing the full potential of my students at the university.

I always find extra time to practice sport with enthusiasm and dedication towards holistic movement. I’m excited about developing individuals, teams, and organizations by challenging the status quo and promoting change and growth.

Sonia Ruano Leadership Coach

I'm an executive coach, team coach, mediator and therapist. I love inspiring transformation in people and teams, mobilising and empowering them to achieve their goals.

I've developed most of my professional career in international marketing teams in the pharmaceutical industry. In 2013, I faced a serious illness, and this personal growth experience has nurtured my desire to work closely with people. I accompany individuals in change and decision making processes, creating a courageous and deep space to help them discover the path to their best version.

I also facilitates workshops focused on self-awareness and accompany teams towards high-performance and organisations towards humanising companies. Courage and a strong intuition are two key strengths I contribute to people's development.

Sok-ho Trinh Coach & Mentor

I am an international-minded Life-/Leadership coach and mentor with global senior corporate and startup background. Born in France from Chinese parents, I speak 8 languages and have lived and worked in Europe, Asia, and North America. Today I live in the UK.

I spent 15 years working with leading multinationals in the Big Data, Analytics, Consumer Goods and Retail space and launched an Internet start up and run my coaching practice where I help people/organisations unlock their Passions and Leadership.

I hold a BSc, an MSc, a top tier MBA, and pursue further research in Positive Psychology and Coaching Psychology. I am a Co-Active (CPCC, ACC) and organisation/systemic coach (ORSC, GROW).